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DTN PARTNERS WITH THE AMERICAN SOYBEAN ASSOCIATION TO INCREASE MARKET OPPORTUNITIES AND VALUE FOR U.S. SOYBEAN PRODUCERS
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PR Newswire
09/10/2008
 
DTN provides American Soybean Association members access to DTN Marketspace to more efficiently sell soybeans and corn

OMAHA, Neb., Oct. 1 /PRNewswire/ -- DTN, the leading business information services company focused on agricultural, energy and weather business markets, today announced a partnership with the American Soybean Association (ASA). Through the partnership, DTN will provide ASA members with 12 months of free access to DTN Marketspace(TM) -- an online crop merchandising platform and marketing solution designed to link producers and agribusinesses via the Internet to more efficiently buy and sell grain and oilseeds. Producers who are not already members of the ASA can join now to receive this valuable benefit.

DTN Marketspace provides ASA members a private, secure and reliable online marketplace that facilitates communication between producers and agribusinesses to make offers and bids, manage positions and contracts, and track transactions and delivery commitments. ASA members also will receive a 25 percent discount on transactional pricing as long as their ASA membership is current. Through DTN Marketspace, ASA members can privately post their asking price for selected agribusinesses to review. The automated online system will automatically send both e-mail and text message notifications to the producer when a buyer accepts. Available as an online marketing tool, DTN Marketspace offers producers a 24-hour storefront allowing farmers to place offers any time that is convenient for their schedules, including after regular business hours and on the weekends.

"We are proud to partner with the American Soybean Association, an organization that encourages farmers to be more innovative and business savvy," said Robert Gordon, DTN chief executive officer. "DTN Marketspace is the latest in online agribusiness innovations, which helps producers secure the best possible price for their grain and provides the flexibility to conduct business on their own schedule."

Producers can check more than 7,800 freight-adjusted bids daily at more than 3,700 agribusiness locations within DTN Marketspace's comprehensive suite of online tools, making cash marketing even easier. To date, more than 14,000 producers have already registered to sell their grain through DTN Marketspace. It is projected that in its first full year of operation, nearly 1 billion bushels of grain will be transacted through the online grain portal.

"The American Soybean Association is always looking for opportunities to help its members operate more profitably," said Rob Joslin, a soybean producer from Sidney, Ohio who Chairs ASA's Membership & Corporate Relations Committee. "This partnership will be a great member benefit to participating growers because they can better market their cash soybeans and corn through the innovations of DTN Marketspace."

About American Soybean Association

The American Soybean Association is the policy advocate and collective voice of its 22,000 producer-members on domestic and international issues of importance to all U.S. soybean farmers. For more information about ASA, visit http://www.soygrowers.com, or call Rita Hiscocks, ASA Manager of Membership and State Relations, at (314) 754-1300 or rhiscocks@soy.org. If you believe, belong.

About DTN

DTN, a private company based in Omaha, Neb., is the leading business information services company focused on agricultural, energy and weather business markets. The company delivers business critical information to more than 700,000 subscribers across its vertical markets. For more information about DTN visit http://www.dtnprogressivefarmer.com or call (952) 851-7216.

DTN is a registered trademark. All rights reserved. All other trademarks are the properties of their respective owners. (C) 2008 DTN. All rights reserved.

SOURCE DTN
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