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 | | CONSUMERS SHOW GROWING INTEREST IN NATURAL PRODUCTS | | | Euromonitor International | | 04/06/2008 | | | According to the latest research from Euromonitor International, Chilean consumers have been turning to products with a more natural positioning, such as herbal dietary supplements and products without artificial colourants.
Some consumers are worried about the long term effects of using too many synthetic chemicals on the body and, as a result, they perceive cosmetic products using natural ingredients as being healthier for their bodies. Some people are also concerned about the allergies or irritation that some synthetic chemicals can cause.
Manufacturers are responding with increased interest in more natural products by launching products that incorporate such ingredients. For example, some recent examples include Pepsodent Nutriactive, by Unilever Chile HPC Ltda which is fortified with vitamins and minerals, Pert Aceite de Oliva, by Procter & Gamble Chile SA a hair care line enriched with olive oil and Nivea Visage Vital, by Beiersdorf SA, a skin care line that contains soy extracts.
Concerns about the effects of exposure to chemical products in cosmetics and toiletries are likely to increase. Areas where the concerns are likely to be greatest are in baby care products, since babies are more sensitive to ingredients in products, and skin care products such as body care and moisturisers that are left on significant areas of skin for an extended period of time.
For more information on this report from Euromonitor International, click here:
http://www.euromonitor.com/Cosmetics_And_Toiletries_in_Chile?DCMP=AFC-cmp
For a full list of all health, food, beauty and ingredient market research reports available from Euromonitor International, please visit:
http://www.euromonitor.com?DCMP=AFC-cmp | |
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