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A SWEET BOOST FROM SYNERGY
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Synergy
09/04/2008
 
International flavour and savoury ingredients expert, Synergy, has launched a unique line of sweetness boosters for dairy applications. The range enhances natural sugar perception, while at the same time delivering an appealing fruit flavour profile. A natural one-stop solution, it allows manufacturers to reduce the added sugar content in dairy products, improve flavour and maintain that all-important clean label.

As consumers become increasingly concerned with the content of food and drink products, manufacturers are aspiring to healthier, natural ingredient lists. Synergy’s sweetness boosters eliminate the dependency on added sugar, enabling manufacturers to improve the health profile of their products. Labelled simply as ‘natural flavourings’, the range contains no artificial ingredients, inspiring consumer confidence in the end-product.

Synergy’s sweetness boosters can be used to develop a delicious natural fruit flavour and enhance consumer appeal in a wide variety of dairy products, including yogurts, dairy desserts, ice cream and flavoured milk. Working alongside manufacturers, Synergy offers a bespoke service, developing signature flavours to compliment particular product tastes and textures.

Steve Morgan, commercial director at Synergy, commented: “We know reducing added sugar poses a difficult challenge for dairy manufacturers. Better-for-you options are in demand, but maintaining taste and consumer enjoyment is often easier said than done. Our sweetness boosters not only tackle this problem head on, but simultaneously deliver the fruit flavour. It is a cost and time-effective ingredient for manufacturers, which allows consumers to abandon worries over added sugar content and continue to enjoy their favourite dairy products.”

Synergy is an international flavour and ingredients company, which supplies a wide range of ingredients to help manufacturers improve the nutritional profile of their sweet and savoury food and drinks. Its integrated products and services are available in a range of natural, nature-identical (NI), organic and suitable for organic varieties.
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