|
| | | | |
|
 | | GET PERSONAL IN THE FIGHT AGAINST BREAST CANCER WITH NEW MY M&M'S(R) 'PROMISE BLEND' TO BENEFIT SUSAN G. KOMEN FOR THE CURE | | | MY M&M'S Chocolate Candies | | 01/05/2007 | | | MY M&M'S(R) Unveils New Printing Capability By Featuring The Foundation's New 'Ribbon' Logo
MY M&M'S(R) announced today the introduction of a special "Promise Blend" to benefit the Susan G. Komen for the Cure. The brand will donate 10 percent of the proceeds from the sale of the new product to support the cause.
(Photo: http://www.newscom.com/cgi-bin/prnh/20070501/AQTU073 )
The pink and white M&M'S(R) Milk Chocolate Candies, available at http://www.mymms.com, are pre-printed with the new Susan G. Komen for the Cure "Ribbon" logo and a "for the CURE" message. Consumers also can express their emotions and feelings by creating their own personalized messages of support for friends, family and loved ones.
"Along with personalized messages, we can now print artwork and logos on MY M&M'S," said Jim Cass, MY M&M'S(R) vice president and general manager. "What a great way to launch this new technology, with a symbol that means so much to so many people."
The MY M&M'S(R) Promise Blend extends the ongoing partnership between M&M'S(R) Brand Candies and Susan G. Komen for the Cure. The brand has been committed to the cause for almost two years, so far raising more than $2.8 million to help find a cure for breast cancer.
"For the past 25 years, Susan G. Komen for the Cure has been on a mission to end breast cancer," said Cindy Schneible, vice president of resource development. "The new MY M&M'S(R) Promise Blend is an innovative way for people to become an important part of our mission while spreading love and messages of hope to sufferers, survivors and their loved ones."
Ordering MY M&M'S Promise Blend
MY M&M'S(R) Promise Blend can be ordered online at http://www.mymms.com or by calling 888-696-6788 (MY M&M'S). They are available in either 7-ounce bags (minimum order: 4 bags) or 1.75-ounce gift favor bags tied with pink ribbons (minimum order: 20 bags), priced at $11.99 per bag and $3.75 per bag, respectively. It's a simple way to help eradicate breast cancer.
About MY M&M'S(R) Chocolate Candies:
MY M&M'S(R) Chocolate Candies is the newest offering from M&M'S(R) Brand Chocolate Candies, which is owned by Masterfoods USA, a division of Mars, Incorporated, one of the world's leading food manufacturers. The personalized printing option officially launched in 2005, with new colors and new uses for MY M&M'S(R) ahead in the near future. With more than $5 billion in annual sales, the combined food, snack and pet care segments of Masterfoods USA are a symbol of excellence for quality brands. Headquartered in Hackettstown, NJ, Masterfoods USA employs more than 7,000 associates in the United States, with 15 manufacturing facilities nationwide. The company owns some of the world's favorite brands, including M&M'S(R) Brand, SNICKERS(R) Brand, UNCLE BEN'S(R) Brand, PEDIGREE(R) Brand Food For Dogs and WHISKAS(R) Brand Food For Cats.
For additional information please visit the Masterfoods USA Online Newsroom at http://www.masterfoodsnews.com.
About M&M'S(R), America's Favorite Candy:
M&M'S(R), America's favorite candy, has been producing colourful chocolate fun for Americans since 1941. There are 10 permanent varieties of M&M'S(R) Candies, and then Seasonal Candies made for special occasions including Easter, Holiday, Halloween and Valentine's Day. Customers seem to be most passionate about the color found in each bag of M&M'S(R)Candies. Existing product lines includes: M&M'S(R) Milk Chocolate Candies, M&M'S(R) Peanut Chocolate Candies, M&M'S(R) Almond Chocolate Candies, M&M'S(R) Peanut Butter Chocolate Candies, M&M'(R) Chocolate Mini Baking Bits, MY M&M'S(R) Milk Chocolate Candies and M&M'S(R) MINIS(R) Milk Chocolate Candies.
About Masterfoods USA
Masterfoods USA, the United States food, snack and pet care operations of Mars, Incorporated, is one of the world's leading food manufacturers. With more than $5 billion in annual sales, the combined food, snack and pet care segments are a symbol of excellence for quality brands. Headquartered in Hackettstown, NJ, Masterfoods USA employs more than 8,000 associates in the United States, with 39 facilities nationwide. The company owns some of the world's favorite brands including M&M'S(R) Brand, SNICKERS(R) Brand, UNCLE BEN'S(R) Brand, PEDIGREE(R) Brand Food for Dogs, WHISKAS(R) Brand Food for Cats.
About Susan G. Komen for the Cure
Nancy G. Brinker promised her dying sister, Susan G. Komen, she would do everything in her power to end breast cancer forever. In 1982, that promise became Susan G. Komen for the Cure and launched the global breast cancer movement. Today, Komen for the Cure is the world's largest grassroots network of breast cancer survivors and activists fighting to save lives, empower people, ensure quality care for all and energize science to find the cures. Thanks to events like the Komen Race for the Cure, we have invested nearly $1 billion to fulfill our promise, becoming the largest source of nonprofit funds dedicated to the fight against breast cancer in the world. For more information about Susan G. Komen for the Cure, breast health or breast cancer, visit http://www.komen.org or call 1-800 I'M AWARE.
SOURCE MY M&M'S Chocolate Candies | |
|
| | | View similar articles: | | |
| | | |
|
 | People who viewed this article were also interested in |  | |  |
|
| Other articles from MY M&M'S Chocolate Candies | | | |
|